People get high and watch things like documentaries and reality TV. It's insane that it took until 2024 to get something this good that fits so well.
High Hopes is, without any ill intent, a sort of staged reality show. They're recording real situations, but instead of just letting the camera run on stoners (which is a proven recipe for a C- grade production) they put the budtenders in interesting scenarios.
The show itself is a good mix of those scenarios with a perfect cast of budtenders. Whether you want to laugh or commiserate or be motivated or look at someone hot, they have a bit of it all. This format of a show would work at other dispensaries. There is almost 0% chance, however, that it would work nearly as well.
Six light-hearted episodes that are worth a shot even if this isn't your culture. The recreational cannabis market is such a part of society, particularly Los Angelina society, that it's not a bad idea to just get a glimpse, especially if you'll never walk through the doors.
Finally, I need to reiterate how crucial the budtenders are here. The owners are smart, clever, and hard working, and they've done a great job of surrounding themselves with the right people. The brothers constantly talk about the budtenders needing to focus on actual sales/tending, but these workers are also filming a show while being used as things like human directionals. I really want to say that I hope the brothers can bring their success to a level where they've challenged themselves to continue to grow while also not having the people they employ live check-to-check (or anything close). Sorry if they miss work or have whack ideas, but they're valuable people and the way to leave a mark on society is to be as impressively successful as the brothers are while lifting people up around them. They have the power to give respect that hasn't quite been earned yet. That's not something to do foolishly, but can result in fabulous outcomes where society benefits and no one suffers. (And I should say I only know what money is discussed in the show, but a chain of businesses that have a reality show about them balking at paying $72k/yr for a social media specialist is not a good look when they admit to liking the content. They definitely seem to hold a bag of carrots and are waiting for each and every trot the horse is supposed to make before the snack comes.)
I hope we get more High Hopes.